A paper tube for cosmetics is a round, wound-paperboard container with a lid, used for products such as lip balm, solid deodorant, loose powders and bath salts. TBPB prints them to your artwork and size with no minimum order, and if you bring a written quote for the same specs, we beat it.
What goes in a paper tube and what does not
Paper tubes suit dry or solid products: powders, salts, scrubs, balms in a solid form, deodorant sticks, tea-like botanicals, even small accessories such as hair ties. They are a poor match for anything that is runny, oily or wet unless a suitable liner or inner container is used, because bare paperboard absorbs moisture and oil over time. If your formula is oily, ask first. The tube may need to hold an inner jar or a lined insert instead of the product directly, and it is better to find that out before you print five hundred of them.
How the tube is built
Tubes are made by winding layers of paperboard around a mandrel, then wrapping the outside with printed paper and fitting a base and a lid. That wall construction is why they feel stiff in the hand and resist being crushed far better than a folding carton of the same footprint. Lids can be a slip-on cap or a tighter-fitting plug style, and the choice changes how the tube feels when opened. If your product needs a push-up mechanism or a sealed liner, tell us early so we can confirm what can be built before you design the artwork around it.
Sizing: diameter, height and what fills the space
Size by the product, not by the look. Measure the outside diameter of what you are putting in, add a little clearance so it slides in without scraping the wall, and measure the height you need including any inner insert. For loose powder or salts, work out the volume by weight at the density you fill, since the same weight can look very different in a tall thin tube than a short wide one. Narrow tubes feel elegant but are harder to fill by hand. Wider tubes fill faster and sit more steadily on a shelf.
Print and finish on a curved surface
A tube prints on a wrapped label, so artwork wraps around the circumference rather than sitting on flat panels. Keep type and logos away from the seam where the wrap overlaps, and avoid hairline detail that has to line up across the join. Full-colour CMYK, Pantone matching, matte or gloss coatings, soft-touch lamination, and foil or embossed details are possible where the artwork calls for them. Matte kraft stock gives a natural look. White board gives you brighter colour.
- Round paperboard tube with slip-on lid
- Kraft or white outer paper
- CMYK and Pantone printing, matte or gloss finish
- Custom diameter and height
- Foil, embossing and soft-touch options
- No minimum order
When a different shape suits you better
Square or rectangular products rarely sit well in a round tube, and a folding carton or tuck-top box is the better route. For a general overview, see our paper tube packaging page. Deodorant formats have their own listing on the cardboard deodorant tubes page, and if you ship long items rather than sell small ones, custom mailing tubes are built for that. The full range is in the tube packaging category.
Because the product is cosmetic, you are responsible for the ingredient list, labelling and any regulatory text that has to appear on the tube, and you should confirm contact requirements with your own regulatory adviser. TBPB prints the artwork you supply.
Send us the product diameter, height and a quantity, even if it is one, and we will draw it up and quote it.
Frequently asked questions
Is there a minimum order for cosmetic paper tubes?
No. TBPB has no minimum order, so a new beauty brand can order a few tubes to test a formula, and a growing line can order thousands. Send your diameter, height and quantity and we quote it. If you have a written quote for the same specs elsewhere, we beat it.
What products can go in a cosmetic paper tube?
Dry and solid products suit them best: powders, bath salts, scrubs, solid deodorant and similar items. Runny or oily formulas can soak into bare paperboard, so they usually need an inner container or liner. Tell us your formula and we advise whether the tube can hold it directly.
How do I size a paper tube?
Measure the outside diameter of the product or inner container and add a small clearance so it slides in. Then measure the height you need, including any insert. For loose products, calculate fill volume from weight and density before choosing the diameter, because shape changes how full the tube looks.
Can paper tubes be printed with full colour?
Yes. Tubes carry a printed wrap in full-colour CMYK with Pantone matching, and matte, gloss or soft-touch finishes. Foil and embossing can be added. Keep important type away from the overlap seam, since the wrap joins there and fine alignment across it is difficult.
Are paper tubes a plastic-free option?
The tube body and lid are paperboard, which many brands choose to avoid plastic on the shelf. Whether a particular build is fully plastic-free depends on liners, coatings and any inner components, so tell us your requirement and we confirm what the tube would contain.
Can the tube lid be customised?
Yes. We can print the lid to match the body and discuss slip-on or tighter plug-style fits. Which one suits you depends on how often the tube is opened and what is inside. Send us the use case and we recommend a closure.
More Custom Tube Packaging
See the full Custom Tube Packaging range, or explore related options with no minimum order and our best-price guarantee:


































