Foil stamping presses a thin metallic foil onto the box using a heated die, leaving a bright, reflective mark in gold, silver, rose gold, copper, or holographic. It is the shine that says premium from across a shelf, and it is the most recognizable luxury finish in packaging.
How foil stamping works
A metal die is heated and pressed through a roll of foil onto the surface, so the foil transfers only where the die touches. Because it uses a physical die and real foil rather than ink, the finish has a depth and reflectivity that printed metallic inks cannot match.
Where to use foil
Foil suits a logo, a border, or fine detailing. It combines beautifully with embossing for a raised metallic logo, and with a soft touch matte base for contrast. It looks best on rigid boxes and luxury mailer boxes. See the full luxury packaging finish range.
More packaging explainers: rigid boxes, corrugated cardboard, kraft paper, mylar bags, dielines, folding cartons, mailer boxes, stand up pouches, spot UV, embossing.